In the dynamic landscape of contemporary business, mastering the art of influencing and creating impact through effective communication is paramount. This specialised skill set enables individuals to shape perceptions, drive decisions, and foster positive outcomes.
A strategic approach to business communication involves the adept use of language and a deep understanding of the audience, context, and desired objectives. Professionals can navigate complex corporate environments with finesse by honing influencing techniques and leveraging persuasive communication strategies.
Whether it's presenting ideas persuasively, gaining buy-in for essential projects, or communicating effectively in various technological platforms, the ability to influence and create impact through business communication is a cornerstone of successful leadership and organisational effectiveness.
Upon completion of this course, participants will be able to:
This course is designed for anyone responsible for enhancing business communication methods in order to create innovative solutions with relevant stakeholders. It would be most beneficial for:
This course uses a variety of adult learning styles to aid full understanding and comprehension. Participants will review the best ways to present an idea to stakeholders to gain buy-in and understand the nuances of external communication, emotional intelligence, and body language.
They will watch videos discussing the importance of a strategic project plan with all of the essential elements of forward-thinking considered. They will then go through a trainer-led presentation to understand what to expect from media and external attention and how to deal with negativity from the press or competitor sources professionally.
Section 1: The Power of Persuasion
Section 2: Gaining Buy-in for Innovation
Section 3: Navigating Organisational Dynamics
Section 4: Media & Stakeholder Communication Strategies
Section 5: The Art of Public Speaking
Upon successful completion of this training course, delegates will be awarded a Holistique Training Certificate of Completion. For those who attend and complete the online training course, a Holistique Training e-Certificate will be provided.
Holistique Training Certificates are accredited by the British Accreditation Council (BAC) and The CPD Certification Service (CPD), and are certified under ISO 9001, ISO 21001, and ISO 29993 standards.
CPD credits for this course are granted by our Certificates and will be reflected on the Holistique Training Certificate of Completion. In accordance with the standards of The CPD Certification Service, one CPD credit is awarded per hour of course attendance. A maximum of 50 CPD credits can be claimed for any single course we currently offer.